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Announcing the 2018 Local Search Ranking Factors Survey - Moz By: Darren Shaw November 20, 2018 Announcing the 2018 Local Search Ranking Factors Survey Local SEO The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.


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Chapter 1. Local SEO basics First, let's explore what local SEO is, why it matters, and how it differs from "regular" SEO. What is local SEO? Local SEO is the practice of improving your online presence to get more business from local searches. These searches take place on many search engines, but local SEO focuses on optimizing for Google users.


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The 8 Types of Local Search Ranking Factors Google Business Profile Factors On-page Factors Review Factors Citation Factors Link Factors Behavioral Factors Personalization Factors Negative Factors In Conclusion Vital Context Before You Begin


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The impact of Google My Business on local search rankings has seen significant growth in 2018, according to Moz' 2018 Local Search Ranking Factors survey. Results of the survey are largely.


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Outbound links will help the Google local algorithm identify your chosen niche — so be sure to focus on giving relevant links, as well as getting them. 8. Schema. Schema helps you organize and provide search engines like Google with the information they need to understand your content.


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Local SEO Ranking Factors 2023 Published: December 15th, 2021 Last Updated: April 13th, 2023 Google's algorithm to rank local search results relies on a wide variety of different signals, so it can be difficult to know where you should dedicate your efforts.


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According to the Local Consumer Review Survey conducted by BrightLocal: 73% of consumers trust a local business more with positive reviews. 49% of consumers need a business to have at least a four-star rating. Consumers read, on average, 7 reviews before trusting a local business.


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According to SEO statistics, 46% of Google Searches have "local intent", while 29% of Google SERPs contain a local pack in the search results—76% of consumers who search for something local visit the store that same day. So, it's evident that local search plays a huge role in your local SEO efforts.


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Local SEO Ranking Factors 2018: To get around in the tricky world of local search engine optimization (SEO), you need to know all the little things that affect your local online profile. This introduction gives you a place to start learning more about the big subject of "Local SEO Ranking Factors 2018," showing the key factors that shaped businesses' local search marketing at that time.


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"The data suggests that Google, while attempting to shift to more engagement-based and locally relevant factors for its Local algorithm, is still susceptible to the traditional organic SEO tactics. The immaturity of the Local algorithm combined with the power of a focused SEO effort can yield outsized benefits for smart location-marketers.


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Local SEO is a subset of search engine optimization that refers to the process of optimizing your business's online presence to help your ideal customers - that are already looking for a business just like yours - find you when they perform relevant local searches on Google and other search engines.


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November 30, 2018 Local Search Ranking Factors 2018: Local Today, Key Takeaways, and the Future Local SEO | Whiteboard Friday The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. In the past year, local SEO has run at a startling and near-constant pace of change.


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A company's rank in Google My Business (GMB) results can be boiled down to three distinct areas of focus: 1. Relevance. 2. Distance. 3. Prominence. Enhancing your listing in all of these areas can.


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You're a business owner. So you're busy. Whether you're off to your next job or off to the pub, you can't go without these vital local SEO tips. The Local Search Ranking Factors for 2018 are in & we've got them all right here for you. Next stop, the first page of Google.


PinMeTo Top Local SEO Ranking Factors You Need To Know

Quick summary You need to understand which local SEO ranking factors actually make a difference before you can execute an effective strategy for your business. Google has revealed some of the key local ranking factors you should have in your SEO strategy.


Top 8 Local SEO Ranking Factors [INFOGRAPHIC] Marketing & SEO

2018 Local Search Ranking Factors is out. The rankings are an agregate of what the leading SEO experts believe were the most important to consider in 2018.